Benefits Strategy Lab | Session 3: Cutting Through the Noise — Smarter Vendor Decisions

Cutting Through the Noise — Smarter Vendor Decisions

The health and wellness vendor market has never been more crowded — or more consequential. For self-funded employers, every vendor relationship represents real spend, real risk, and real opportunity. But too many organizations are still selecting vendors based on outdated criteria, broker recommendations alone, or the urgency of the moment rather than a clear, outcomes-driven framework. 

In this Benefit Strategy Lab, David Kerrigan of BenefitsPitch brings a firsthand perspective on how the vendor selection landscape has shifted— moving from a focus on attracting and retaining employees to a sharper emphasis on outcomes, value, and measurable results. David will share what he's seeing in the market, what categories are gaining traction, and what smart employers are doing differently. 

The session then moves into peer discussion, where members explore where they are focusing their vendor investments, what results they are actually seeing, and how they are engaging their brokers in the process. This is the Benefit Strategy Lab at its best — expert insight combined with the real-world experience of your peers. 

This session has been submitted for HRCI and SHRM continuing education credit. 

Key Takeaways

• Understand how vendor selection priorities have shifted post-COVID 
• Learn which point solution categories are gaining traction among peer employers and what's driving those decisions 
• Hear how peer organizations are approaching vendor evaluation and what criteria they're prioritizing 
• Learn how peers are engaging their brokers in the vendor selection and implementation process 
• Explore what data peer employers are collecting to measure vendor performance and justify spend